Conclusion

Looking Forwards
and Wikimedia 2030

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In 2017, the global Wikimedia community created a strategic direction for the future of our Movement and set ourselves an ambitious goal: By 2030, Wikimedia will become the essential infrastructure of the ecosystem of free knowledge, and anyone who shares our vision will be able to join us. Together, we strive for knowledge equity and knowledge as a service. After a global process we created ten recommendations for the future, structural and systematic changes that would pave the way for our Movement’s future.

Infographic showing movement strategy recommendations
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One pager of Movement Strategy recommendations with visuals. Author: MPourzaki (WMF). CC BY-SA 4.0

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Wikimedia UK, being an integral part of the international movement, has been actively participating in shaping and supporting the global Wikimedia 2030 vision. Our own strategic priorities speak to the UK context, while being responsive to the global 2030 direction.

Our strategic theme of Knowledge Equity builds on our strategic aim for 2019 - 2022 to increase the engagement and representation of marginalised people and subjects, and the work delivered through many of our projects and programmes over the past six years. The theme strongly resonates with the global Wikimedia movement strategy, in particular the emphasis on knowledge equity in the overall strategic direction, and Recommendation 8 - Identify Topics for Impact - which includes initiatives focused on bridging content gaps and developing content initiatives with underrepresented communities.

Flowchart showing Wikimedia movement's strategy 2017>2030
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A visual representation of how the Wikimedia Movement is building its future, starting with developing a strategic direction then moving on to creating recommendations and, finally, implementing those recommendations. Author: Riesenspatz / Svenja Kirsch, Anna Lena Schiller, riesenspatz.de. CC BY SA 4.0

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Our second theme of Information Literacy builds on our strategic aim for 2019 - 2022 to work with partners to develop digital, data and information literacy through Wikimedia. It supports the long term outcome that our work will have helped to create high levels of information literacy. This in turn will have strengthened civil society and democracy, as established by our own research as well as that of others. The theme of Information Literacy resonates with Recommendation 8 of the global movement strategy - Identify Topics for Impact - particularly initiatives concerned with misinformation, and the public’s ability to access and understand content on Wikimedia.

The third strategic theme of Climate and Environment is a new area of focus for Wikimedia UK. It recognises the accelerating climate emergency and the importance of Wikimedia’s role in providing up-to-date, accurate and unbiased information about the impact of climate change on our planet and people. This theme again speaks to the global priority of Identify Topics for Impact, in its aspect of ‘List of high-impact topics’ - where we focus or work on topics on Wikipedia with a high readership and which have a potential impact in sharing valuable information - like climate change topics.

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